Facetrumps: Battle with Your Friends’ Faces

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If you’ve ever fancied the idea of battling Top Trumps style with your friends’ faces, Facetrumps has got you covered. Simply sign into Facebook, select the friends you’d like to include, choose the categories and then set their various ‘strength’ scores for each. Facetrumps will then turn your friends into trading cards, delivered to your door.

We asked Jon Stephens from Facetrumps to tell us a bit about the idea:

The idea for Facetrumps originally came from those random pub conversations in which you end up talking about which of your friends are most likely to millionaires / get married first / or get drunk the fastest. We started thinking about how we used to do this when we were kids, but it was more comparing cars / battleships / planes using packs of Top Trumps (we’re trying not to use the phrase for copyright reasons). It seemed like an obvious next step to update the classic card game for the new generation of kids that are growing-up with Facebook accounts.

We knew about how powerful Facebook Connect could be through using it with a previous project of ours (www.wirediary.com) and knew that it would be relatively simple to use the profile images to create the trump cards.

Our target markets are children who are most likely to play with the cards, and adults who are going on stag do’s or who are looking for a quirky present for people. So far people seem to have particularly enjoyed coming-up with their own categories and rating their friends.

We think there is a lot of potential in looking at how to use the data in social networks to produce offline products (and we’ve seen a couple of companies starting to do this recently). If Facetrumps is successful then we are going to try to move in to other similar areas, possibly using data in twitter as well. We may also do a phone app version of Facetrumps and allow users to upload their photos etc so people don’t need to use Facebook Connect (this would be useful if you were creating packs for your work colleagues who you were not connected to on Facebook).

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