One the themes of this site is that you can build a business around just about anything – and the bigger the idea, the better.
If you’re not convinced, check out Bompas & Parr. Known primarily for creating jellies and jelly moulds, they describe themselves thusly:
The work of Bompas & Parr operates in the space between food and architecture. Our projects explore how the taste of food is altered through synaesthesia, performance and setting. Currently the focus of our research is jelly: jelly is the perfect site for an examination of food and architecture due to its uniquely plastic form and the historic role it has played in exploring notions of taste.
That research carries over into culinary events too; including Scratch ‘n’ Sniff Cinema, an Architectural Punch Bowl (where they flooded a building with over four tonnes of punch) and an Aerobanquet featuring ‘inflight entertainment, a plane crash with explosions, and dessert served out the back of an ambulance’.
If your idea is big enough, you can do just about anything.
Site: www.jellymongers.co.uk/
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