SnowCarbon – A Greener Way to get to the White Stuff

by Mark Nagurski

in Environment & Sustainability,Travel & Tourism

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About 1million people travel every year from the UK to ski in Europe. Most fly. Only 6% take the train.

Run by freelance ski journalists, SnowCarbon.co.uk aims to encourage ski lovers to swap the skies for the greener, cleaner, serener option of rail travel – cutting carbon emissions ‘by up to 90%’ in the process.

Here’s how it works:

“We’ve selected 30 of the best ski resorts that are convenient to reach by train from the UK. Click on the name of a resort to see a brief summary of the resort and sample train journey, plus a journey map and details of the carbon benefits of travelling by train.

Click on “Resort review” and you’ll find an independent review over 4 pages written by one of our team of leading ski journalists. To find journey details, times, tips and fares, click on the green button, “Journey details and prices”.

You can book rail tickets – or just find fares – by clicking on “book tickets”. Our custom-built forms will take you to the relevant booing pages on the rail company sites.”

Apart from championing the eco-benefits of rail travel, it’s this last point that makes a real difference. The lack of a central booking system and the sheer number of rail companies involved makes booking trains to Europe needlessly complex. Snowcarbon’s onsite booking forms take users directly to the appropriate booking pages – making the whole process much simpler.

And anything that eases consumer pain while doing its bit for the planet has got to be a good thing – and something that travel companies of all ilks should be rushing to partner with.

Site: www.snowcarbon.co.uk


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