Cosmetics Company Delivers the Barbie Look

by Mark Nagurski

in Fashion,Marketing & Advertising

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innovative idea: barbie makeup from stila cosmetics

Barbie™ turns 50 this year – although judging by her enduring plastic smile you wouldn’t think it. I think she’s had work done.

Anyway, if you want to recreate one of Barbie’s iconic looks from the last 50 years, cosmetics company Stila has launched a range of Barbie-inspired makeup sets. As the ‘Official Prestige Makeup Partner for Barbie 2009′, Stila have created 4 paint can packs to help you recreate Barbie’s look from various decades (1971 Malibu is pictured above).

“Four “Decades of Beauty” paint cans are filled with everything you need to recreate your favorite iconic Barbie™ looks. The sets also include a “Barbie™ Look Book” that includes a history of each top-selling Barbie™ doll over the last 50 years!”

Although I was a little disappointed not to find a Ken set anywhere (never mind GI Joe) this is a fun idea and an awful lot smarter than most merchandising tie ins we see.


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{ 1 comment… read it below or add one }

coffee 03.20.09 at 4:38 pm

After 50 years Barbie is still in great shape; how does she do it?

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